Every email sent from Gazelle will show a delivery status to help you know how clients are interacting with the emails you send. Below are each of the delivery statuses and what they mean.
Defining Each Delivery Status
Pending Emails: Pending status represents the lag between Gazelle sending an email and the email provider reporting back to notify that it was sent
Bounced Emails: Bounced status means that email address does not exist. Emails that are bounced or "undelivered" typically have typos in the address and cannot be delivered. Every future attempt to that email from our server will be labeled as "Dropped"
Dropped Emails: Dropped status means we attempted multiple times to deliver the email and eventually our server gave up. Dropped emails can happen for a number of reasons. A receiver's inbox could be full, an ISP error on the receiver's email, very strict spam/inbox filters, a past error on our server delivering to that email address, and a myriad of other things.
NOTE: The best way to resolve bounced or dropped emails is to confirm the correct email address with your client and have them add gznmail.com to their contacts to prevent spam filters. If you are still having delivery issues after this, contact our support team.
Delivered Emails: Delivered status means the email was successfully sent to the recipient's email provider. If you notice your client's emails are being delivered, but never opened, it could mean that your emails are getting placed to a folder where they may not be viewed (spam, promotions, etc).
Opened Emails: Opened status means the email was delivered and opened by the receiver. Woot!
Clicked Emails: Clicked status means the email was opened and the receiver followed through with your call-to-action (CTA). This action could be clicking the confirm or schedule button, clicking to contact you, or clicking to visit your website. That's always good news. You can do a happy dance right now; completely acceptable.
Complained: Complained status means that the receiver marked the email as spam. Our mail provider will then drop future emails to this address. Sometimes this was an accident and the recipient really does want to receive emails. In this case let us know and we can revoke the complaint causing future emails to be delivered again.
Unsubscribed: All your Gazelle emails include an option to "Unsubscribe" in the footer of the email. This is required by regulatory agencies to comply with government regulations to curtail spam. When a client "unsubscribes" from your emails Gazelle blacklists their email address behind the scenes so as to not email them again.
Checking Delivery Status of Emails
There are two places you can check to see the delivery status of your emails sent through Gazelle. To see a list of every email sent, go to the "messages" tab. From within a client's record, select the email icon on their timeline to see all emails sent and their status. For further step-by-step instructions go HERE